Donor Supporters

Jessie Ong

Alhambra Source provides objective and important news reporting for our community.

Efren Moreno, Former Alhambra Mayor

Thank you Alhambra Source for truly informing the residents of Alhambra.

Jeff Maloney, Alhambra City Council Member

The Source has become an important source for news, public interest, and serious journalism in our community. Keep it up!

Sara Harris

As a career journalist and EJ advocate, I see community-based media like the Alhambra Source as crucial to democracy and equality.

Chris Olson

I support Alhambra Source as often as I can because I believe a free and independent press is vital to the democratic process. No other news outlet with high journalistic standards consistently covers the stories and issues that matter to our community.

Adele Andrade Stadler, Alhambra City Council Member

The Source is a great independent newspaper that celebrates the communities and is not afraid to ask the tough questions!

Cliff Bender, Vice President, Alhambra Education Foundation

I want to know what's going on in my community- News, events, and human interest stories. The Alhambra Source gives me the information I need.

Joyce & Oscar Amaro, Alhambra Preservation Group

We support Alhambra Source because this online news source is vitally important in engaging, informing and educating the residents of Alhambra.

Laura Vasquez

Alhambrans need to know the truth about our area!

Michael Lawrence, Alhambra Arts Commissioner

Keep bringing on the stories. The Source has given us so much and I am happy to donate to such an important part of our community.

Karsen Luthi

Thank you for creating Alhambra Source and providing timely reporting of important local news. Fight on!

Mr. Konnyaku

I support news reporting that is unbiased and informative. Really enjoy the excellent coverage on local city council and planning commission meetings.

Guadulesa Rivera

Alhambra Source unifies the community and keeps us involved.

Erwin Lee

Such a valuable source of what’s happening in city where we live. Objective reporting that informs us and allows us to come to our own conclusions.

The future of Alhambra Source: survey results


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For the past two months, we have been asking website visitors to help set our coverage priorities.

We want to thank the 90 participants who took our survey. Overall, our readers suggested that the most important issue covered on our website is city government, followed by schools and police/fire. Many respondents pointed to the need for transparency and accountability in local government:

  • Survery Results: Important Issues"I personally see our local schools and local government as the most important issues in our community. There are serious issues happening in these two areas that get swept under the rug, people choose to ignore, or it's not convenient to report. Nonetheless, responsible journalism dictates the important to cover these important controversial issues."
  • "There is no public oversight of Alhambra's political activity which has resulted in an uninformed (as well as apathetic) community."
  • "I would attend City Council/Planning Commission meetings if I had the time, but I don't. Sometimes important changes that will affect my neighborhood are discussed there, but I don't find out until it's too late. It would be great if we could get a heads-up from your newspaper on what City Council/Planning Commission, etc., are up to."

Even though city government, schools and police/fire were the top choices for most people, readers also pointed to other high-priority topics:

  • "Arts and food are probably what attract people the most to a city, and by focusing on these issues, the Source can be a top destination for people looking for the latest "spot" or event in Alhambra."
  • "I love the passion and enlivening beauty of youth culture as well the same can be said of the arts."
  • "Food: I live in Pasadena, and a major motivation to come to Alhambra is the food."

New coverage areas

The top new issues readers suggested we need to focus on were crime and safety, traffic, and interacting with other residents. Some of the reasons for those choices follow below:

  • "Safety of residents should be top priority. The Source can be an active resource for residents. Your community alerts are valuable to our cyber -able residents."
  • "I think it's very important to be informed of local crime, especially because large media rarely covers it."

Survery Results: New Categories

Interacting with other residents, local engagement, and the importance of diverse voices were also mentioned:

  • "I think it's important to solicit the opinions of community members on issues that affect them personally and provide a medium for them to express them (that also includes asking questions of local community "leaders")." 
  • "The community's voice is very important to hear."
  • "Community involvement/interaction are what keeps this website going and it would be hugely beneficial to people to see an entire section devoted to this aspect."
  • "It would be great if the Alhambra Source could play a more active role in encouraging the civic engagement of West SGV residents in our local community"

Many participants responded to our request, pointing us to new and important topics to consider. Their suggestions included issues like social justice, inter-ethnic relationships, sports, green spaces and city parks, bicycle paths, job openings and city council meetings:

  • "Links to City agendas, minutes of City meetings."
  • "Bike paths – Extended ACT bus services particularly to the So Pas Gold Line"
  • "A section devoted to maintenance of our great City Parks, including submission of photos depicting these parks."
  • "Profile local residents and city workers."
  • "Inter-racial and ethnic relations." 
  • "Investigative stories"

Many thanks to all Alhambra Source readers for the great feedback. Please let us know what you think about our topic priorities and the new issue suggestions we received in the comments below.

The Alhambra Source encourages comment on our stories. However, we do not vet comments for accuracy or endorse links to posts in the comment section. The thoughts and opinions expressed belong solely to the author of the comment.

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3 thoughts on “The future of Alhambra Source: survey results”

  1. No, I love the Source religion stories. I think if we described the stories as what they are — stories about people and faith — and not religious practices, more  people might have selected them. (And, perhaps, I'm biased, but I'm not letting you leave the beat.)

    1. I was thinking the same thing! And also how a sympathetic editor makes all the difference 🙂

  2. Hmm…religion beat seems too boutique/unimportant then from this sampling. Guess I better start writing something more relevant! 😛  Took me awhile to see the higher numbers as less important; it's counterintuitive when it's done as a bar scale.