LocationAlhambra , CA United States
We made it!
On Nov. 1, the Alhambra Source for the first time joined more than 150 non-profit newsrooms across the country to participate in NewsMatch, the largest grassroots fundraising campaign for nonprofit news.
The campaign lasted two months and ended at midnight PDT on Dec. 31. The Alhambra Source set a goal to raise $25,000, the maximum amount from individual donors that would be fully matched by NewsMatch.
The good news is that we made it and increased our membership numbers by 200% in the process. Thanks to the generosity of readers like you we raised $25,025, which after considering the matching money from NewsMatch, means $50,000 in our coffers to help us do our vital work into 2019
“This was our first NewsMatch drive and we had an impressive response from concerned residents of Alhambra and the SGV who want to see us continue our important work,” said Jon Thurber, the Publisher of the Alhambra Source. “We are extremely grateful to those who donated, some more than once, to help push us over the top.”
As the only independent news source for Alhambra, the Alhambra Source has published stories over the years that have had a significant impact on the community, including helping the police reach Chinese-speaking communities through a pioneering program on Weibo, bringing to light concerns over the potential destruction of hundreds of trees and a historic church, and reporting on a questionable Lowe’s hardware store project.
NewsMatch, the organization the Alhambra Source partnered with in this campaign, reported impressive support in this its third consecutive campaign with anecdotal reports of strong financial support for newsrooms across the country. NewsMatch is still tallying the full level of support from the 2018 campaign and expects to announce full figures next month.
NewsMatch is driven by the Institute for Nonprofit News and the News Revenue Hub, two organizations helping build more sustainable models for journalism in America. NewsMatch is supported by Democracy Fund, the John S. and James L. Knight Foundation, the John D. and Catherine T. MacArthur Foundation, the Ethics and Excellence in Journalism Foundation, and the Facebook Journalism Project. The Miami Foundation is the fiscal sponsor. The Institute for Nonprofit News and the News Revenue Hub are nonprofit partners.