Fresh & Easy is officially closing, but it may remain in another form with new owners. The grocery chain's website posted a statement Wednesday saying that even though its British parent company Tesco plans to exit from the United States and discontinue Fresh & Easy, another company may buy the stores and keep them opened. "Even though our parent company plans to leave the US, we’re pleased to confirm there are no plans to close any portion of Fresh & Easy," reads the post. "While we don’t yet know who our new owner will ultimately be, Tesco announced it has already received interest from a number of parties including groups looking to purchase Fresh & Easy as an operating business."
Originally posted 4.17.13
Alhambra will lose its Fresh & Easy. The grocery store's British parent company Tesco will close the 200+ Fresh & Easy stores in California, Nevada, and Arizona in a few months, L.A. Observed reports, including the one in Alhambra on Main Street and Raymond Avenue.
The company's concept of convenience and prepackaged meals, while popular in the United Kingdom, did not translate well to the United States. "Fresh & Easy arrived just as the Great Recession was taking hold, and the company's upfront costs were astronomical," wrote Mark Lacter of L.A. Observed. "The Fresh & Easy folks kept reminding everyone that they had a great new concept in food retailing — and no question the place was clean and inviting. But something was missing: customers."
Do you shop at Fresh & Easy? How do you feel about it closing?
Read the full article from L.A. Observed.